Building an effective community relations strategy for waste management
Responsible waste management and communication about responsible waste management are key to how your operations are viewed within your community. Without a thoughtful approach to community relations, operators risk alienating the very people they need to engage. A successful strategy requires more than compliance — it demands empathy, consistency and a relationship-first mindset.
GHD's Katrina McCullough shares insights into how to gain the trust of community residents by building a strong community relations strategy for the waste management industry.
When I walk onto a landfill site, I can immediately see the level of care taken to keep the site clean. When I see employees cleaning trucks or removing litter around the site, I know those employees care about how the community sees the industry.”
Building an effective community relations strategy for waste management
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About GHD
GHD is a leading professional services company operating in the global markets of water, energy and resources, environment, property and buildings, and transportation. Committed to a vision to make water, energy, and communities sustainable for generations to come, GHD delivers advisory, digital, engineering, architecture, environmental and construction solutions to public and private sector clients. Established in 1928 and privately owned by its people, GHD’s network of 12,000+ professionals is connected across 165 offices located on five continents.